awesome maps

3 Hot Stops on the Atlanta Streetcar

Now that you’ve been informed on the Atlanta Streetcar, we want to show you how you can take advantage of it. We love the transportation hybrid of the Streetcar. It’s not just about getting here to there - it’s an experience, which is great for commuters and even better for visitors. The Streetcar goes through some of Atlanta’s oldest, most famous neighborhoods - it would be a pity not to step off and walk around awhile. We’ve got a few stops you might want to make on your Atlanta Streetcar journey.

MLK Historic Site/Ebenezer Baptist Church

Auburn Ave is a symbol of the Civil Rights Movement in Atlanta, and only two city blocks holds Martin Luther King Jr.’s childhood home, The Ebeneezer Baptist Church where he preached, and The MLK Jr. Historic Site where he is laid to rest. How amazing is that? Do yourself a favor and hop off at Auburn Ave, take a right, and walk the same steps of a man that changed history.

Centennial Park

This park was built for the 1996 Summer Olympics in Atlanta and still hosts some of the city’s most popular concerts and events.There’s an aptly-designed Olympic rings fountain, some excellent green space, and is within eye-shot of CNN, The Georgia Aquarium, and the World of Coke. It’s an Atlanta sandwich, basically.

Sweet Auburn Curb Market

If you read our blog on old Atlanta Landmarks (and why wouldn’t you?), Sweet Auburn Curb Market  should have a familiar place in your heart. If you didn’t, Sweet Auburn Curb Market is a place that features fresh produce and unique food stands, so it’s a great place to catch lunch and take a walk! Some of Atlanta’s most unique and amazing eats call Sweet Auburn Curb Market home.

The Streetcar is bringing a much-needed transportation overhaul to Atlanta’s downtown area, an area brimming with some of the city’s biggest destinations. The Streetcar route is also providing a boost to the neighborhoods it goes through, increasing business development, shops and green spaces.

Christine Adams is a copywriter, honorary Atlanta native, lover of ugly animals, introvert dynamo, and frito pie enthusiast. Her work can be found on the internets without much trouble.

11 Romantic Places in the ATL

Sun Dial rests atop the Westin Peachtree.

Sun Dial rests atop the Westin Peachtree.

In case you didn't know Valentine's Day is, like, tomorrow, and while we're sure you have something super amazing planned out, we decided to take a break from creating awesome event maps to share this map of 11 amazing places to take your sweetheart this weekend. Ranging from restaurants like the Sun Dial and Agave, to attractions and outdoorsy stuff, this map has it all.

Here's a sneak peek:

Sun Dial Restaurant
Pretty much recognized as the most romantic restaurant in the city, Sun Dial has it all--great food, great service, and stunning views. Located at the top of the Westin Peachtree Plaza hotel.

BeltLine Eastside Trail
The most unique outdoor living room in the city, the BeltLine eastside trail has everything--strolling, art, views, and about 1000 amazing restaurants and bars along the way.

Botanical Gardens
Built in 1980, the Atlanta Botanical Garden is a Midtown mainstay. With beauty abound, and lots of little nooks and corners, the garden is the perfect Valentine's getaway.

You can check out the map here.

We hope you enjoy this romantic guide for urban explorers--with love from Walkabout.

Tres Crow is the CEO of Walkabout, and his social media team thinks he spends way to much time on Pinterest pinning color palettes.


Who Owns the Map?

ghost town

This is an old, but truly fascinating article from Atlas Obscura we came across in the last couple of weeks. It’s about the historical practice of cartographers putting “trap streets” into their maps as a sort of cartographic watermark. The idea is that the mapmaker would include in their maps a fake street in order to catch fakes of their maps, since any map with such an obscure mistake would have to be copied. This would be fascinating all by itself, but the practice has found its way into the digital age since many of the maps digital mapmakers like Google Maps/Earth use to make their digital maps are full of these trap streets. One of the coolest examples is probably that of the “phantom town of Argleton, England, which appeared on Google Maps as recently as 2009.”

“Online listings showed the town as having jobs, real estate, weather forecasts, and even a single scene. But no one had ever set foot there, because it doesn’t exist. Google has since removed the town from their listings, and though many speculate that it was a town-wide version of a trap street, the company wouldn’t reveal if its inclusion was a deliberate attempt to catch thieves.”

One of the more interesting questions that arises out of this phenomenon is that in the digital age ownership of the map isn’t contested so much as the programming behind the representation of the data on the map. The Google Maps API is so useful and cheap that it’s practically open source at this point, and if you prefer to truly be free then there are plenty of other options for open sourced mapping technology. Where, even 20 years ago, the actual depiction of the map was more akin to a work of art and was thus subject to copyright, making goofy things like trap streets necessary. But in the age of satellite imagery and down-to-the-foot cartographic accuracy, the common view is that the map is the map is the map. The differentiator is what goes on the map, how it gets there, and who has the ability to change the information. At this point, society has largely accepted that there is but one map and it is public property…it’s the people and the mounds of data they create that's up for grabs.

Our Fav #EdibleGeography Tweets so far

eating the world

We woke up today to the most incredible Twitter trend, #EdibleGeography, and well, we just had to share some of the best ones we've come across so far. Here you go for your Funnybone tickling pleasure.



The Best Mobile App for Events Yet

new walkabout

All over the news you've probably heard that mobile app purchases have flat-lined in the the US. For event organizers and planners just now starting to look into designing their own app this news can be distressing. You know you need to bring your event into the digital age, and find a way to better understand your attendees, but with mobile app usage declining, how can you get your attendees engaged?

The key is to give your attendees what they want most in an easily-accessible format, and recent advancements in mobile technology make that possible.

Walkabout allows you to engage your attendees with a customizable web-based mobile app that provides them with a geo-located map, a schedule of events, links to sponsors and additional information, and social sharing. It's a mobile app without the headache and cost of custom designing one, or fussing with the App store of Google Play.

In minutes you could have your very own mobile app. It's that simple! Engage your audience and bring your event into the digital age, all with one beautiful, easy-to-use mobile application.

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The Long Tail

the long tail

One of the biggest problems for festivals and events is determining Return on Investment (ROI). Sponsors and advertisers have a difficult time determining the monetary value of participating in a given event, and vendors have very little to go on other than sales at the event (which are usually low). Consequently, event organizers have to spend a great deal of their time trying to attract vendors, sponsors, and advertisers using imprecise metrics like event size, length, and theme.

Reaching potential customers before, during and after an event is one of the reasons we built Walkabout. By giving attendees and potential customers a central portal to find vendors and sponsors, Walkabout gives events a "long tail," an impact that extends well beyond the relatively limited start and end time of the event.

Our CEO Tres Crow wrote about the "long tail" in a white paper, which you can download here. Be sure to join our mailing list to get more tips and information about event organizing and event planning.


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The Only Event App You Need

It's About Time2

We've all been there. You're at an amusement park, a trade show, or a street festival, juggling between your smart phone and a paper map or brochure, trying to figure out where you are, where you want to go, and when things start. Not only is the paper map often unhelpful in guiding you, but it's rarely up-to-date  or it comes with yet another piece of paper with information about the day's events.

Walkabout eliminates the clutter with one remarkably simple idea: combining a schedule and a geo-located map into one elegant mobile app. Now visitors can get everything they need to know right there in their phone, and because the Walkabout map is created and managed by the event organizers, visitors can rest assured knowing that everything will always be up-to-date and correct.

By combining the two things event organizers and their visitors need most, Walkabout is the next great leap in event organizing. Sign up for our mailing list to be one of the first people to use the brand new Walkabout 1.0, set for release in early 2015.

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15 Ways to Use Walkabout

Bottom Half

At it's heart Walkabout is a rather simple idea: a mapping platform that makes it easy to create and manage digital maps. It doesn't matter what you do, or your level of technological experience; everyone can use Walkabout to make the most creative and unique maps on the planet.

But just in case you were curious whether Walkabout is right for you, we've made this nifty infographic with 15 different ways you can use Walkabout. You can get the inforgraphic here, or by clicking the image below. Oh, and be sure to sign up for our email list for more tips, exclusive deals, and mystery maps.

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